Senior - Social Media & Digital Marketing Officer (V. No HO/00753/24) at Awash Bank

Awash Bank

Position: Senior - Social Media & Digital Marketing Officer (V. No HO/00753/24)

Job Time: Full-Time

Job Type: Permanent

Place of Work: Addis Ababa, Addis Abeba - Ethiopia

Posted date: 1 month ago

Deadline: Submition date is over

Job Summary:

The job holder is responsible for implementing and managing the social media and digital marketing strategy that promotes the Bank’s brand, products, and services; maintaining a brand’s online presence and sales by managing marketing messages on various channels like social media networks, Google Ads, website content and email marketing. S/he builds a corporate image by delivering a strong and cohesive marketing message to the public.

Qualification & Experience:

• BA Degree in Accounting, Economics, Business Administration, Business Management, or a related field preferably in Marketing/Digital Marketing plus a minimum of six (6) years of related experience.
  

• Training on Digital Marketing (added advantage)
  

• Masters in a Business-related course (added advantage)
  

Should at minimum possess:

• Knowledge of SEO and web optimization
  

• Familiarity with data analytics tools
  

• Experience in creative content creation, marketing communication, and digital communication.
  

• Understanding of social media platforms
  

• Knowledge of Digital campaign management
  

Term of Employment: Permanent

Place of Work: Addis Ababa

Salary & Benefits: As per the Bank’s Salary Scale & Benefits Package