Position Title: Head of Marketing
Employer: Unilever
Employment: Full-Time | Permanent
Place of Work: Addis Ababa - Ethiopia
Posted date: 6 months ago
Deadline: Submission date is over
Smilepay Global is building the future of cross-border payments — connecting the African diaspora abroad to the African continent through fast, affordable, and secure transfers.
We’ve already launched in Ethiopia, enabling users in the USA to send money directly to 29 banks in Ethiopia, and we are now expanding across multiple African countries. Alongside remittances, we are introducing:
- Airtime top-ups
- Cross-border utility bill payments
- A new type of payment system designed to make it easier and faster for people abroad to support friends and family back home.
Our technology is built for high-volume, mission-critical transactions, powered by modern fintech architecture and the highest standards of security and reliability.
Core Responsibilities:
- Develop and execute Smilepay’s marketing and growth strategy
- Lead customer acquisition campaigns and brand-building efforts
- Manage partnerships, campaigns, and activations to drive adoption
- Supervise and mentor the marketing team
Experience:
- 4+ years in marketing, growth, or brand management (any industry)
- Proven track record in customer acquisition, campaign execution and partnership
- Experience leading small teams or coordinating with partners
First Month Expectation:
- Present a complete growth strategy within the first month.
What We Provide:
- Competitive salary
- Laptop provided
- Stock options
- Full-time, on-site working environment in Addis Ababa
- Opportunities to work with a pioneering team and on innovative fintech payment systems
- A results-oriented, innovation-driven culture
