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Habesha Breweries SC.

Verified

Regional Sales Manager Opportunity

Jimma - Ethiopia Full-Time Permanent

Posted

4 months ago

Experience

4 - 6 years

Deadline

Closed

Responsibilities

People/Leadership/Capability:

  • Monitoring of the Area team’s performance and motivating them to reach & exceed their targets
  • Leading by example and creating a sense of ownership and accountability with all Team members
  • Initiating & inspiring others to come up with new ideas, innovations and better ways of working
  • Manage people for success by having frequent one-on-one conversations to ensure expectations are met through a well-planned performance review process
  • Coaching & building the capabilities of sales staff and the Distributor’s crew members through consistent & ongoing on-the-job training

Key Distributor Management/RTM:

  • Responsible for the implementation and daily follow-up of the Company’s Route-to-Market Strategy, including the ways of working within the Distributor's (Agent's) business
  • Ensure a consistent availability & distribution of the Company’s products
  • Establishing, maintaining and expanding the regional customer base in line with the Company’s vision and mission statements
  • Develop, maintain and measure calling schedules of sales staff, both internal and external (Distributor’s crew)
  • Create, plan, review and manage the frequency of delivery routes
  • Building good business-to-business relationships with Distributors (Agents) through regular meetings, feedback sessions and formal performance review
  • Close monitoring of stock levels in Warehouse and Satellite warehouses of the Distributor in conjunction with the Distribution department to ensure zero stock-outs of product
  • Building good relationships with the warehouse, operations and distribution teams

Business Performance and Execution:

  • Monitoring of sales targets vs. actual sales, for both sales staff & Distributors (Agents) with daily follow-up and feedback
  • Achieve sustainable growth & sales targets through the correct ways of working, as per the Company’s RTM standards
  • Implementing regional sales plans and execution of agreed action plans
  • Responsible for the execution of the Company’s pricing strategy, including regular feedback to the business about changing trends in the marketplace and competitor activities
  • Management of all working tools in their respective Region, i.e. Vehicles, Mobile devices, sales system, etc.
  • Responsible for the allocation, placement & proper utilization of Fridges and POS items together with the Trade Marketing team
  • Accountable to achieve and increase profit per crate in their respective Territory

Customer Relationship Management:

  • Act as the Company’s number 1 Contact point for both internal & external customers
  • Create a culture within the Region to build sound customer relationships.
  • Handling customer complaints and queries by delegating clear responsibilities to Team members to resolve within the expected timelines
  • Develop an understanding of all Customer needs and support Team members in how to address those needs
  • All product quality-related queries to be resolved ‘As First’ priority at all times
  • Social responsibility to identify and support all Community projects in line with business goals

Planning and Administration:

  • Setting an example with good planning & preparation of own schedule (day, week & month)
  • Able to develop sales updates, presentations and business proposals to support regional growth
  • Planning, execution and management of regional budgets, incl. on-time submission of expense/settlement reports
  • Management of database integrity & proper utilization of all sales systems
  • Handle requests & queries from senior managers and/or their administrative assistants
  • Plan meetings and translate all business communications to the Regional Teams

Qualification

  • MA/BA Degree in Marketing Management, Business Administration, Management or related fields
  • 4 to 6 years of relevant experience, of which 2 years in a managerial position in the FMCG industry, OR equivalent

Skills Required:

  • Sales / Marketing / Business / Management

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