Senior Social Media Manager at Ablaze Labs

Position Title: Senior Social Media Manager

Employer: Ablaze Labs

Employment: Full-Time | Permanent

Place of Work: Addis Ababa, Addis Abeba - Ethiopia

Posted date: 7 months ago

Deadline: Submission date is over

Job Overview

We are currently seeking a talented and experienced Senior Social Media Manager for our client. As a pivotal member, you will play a crucial role in shaping and executing the social media strategies for our diverse clientele. This is an exciting opportunity to lead high-profile projects, collaborate with cross-functional teams, and showcase your social media expertise in a fast-paced, innovative environment.

Responsibilities

• Develop and implement comprehensive social media strategies to enhance brand awareness, engagement, and conversion across multiple platforms.
• Oversee the creation, curation, and management of high-quality content for social media channels, ensuring alignment with brand guidelines and client objectives.
• Collaborate closely with clients, account managers, and other teams to understand project goals and deliver social media campaigns that exceed expectations.
• Monitor, analyze, and report on social media performance, using insights to optimize strategies and drive continuous improvement.
• Stay updated with industry trends, new technologies, and best practices to ensure our social media efforts remain innovative and effective.
• Manage and mentor junior social media team members, fostering a collaborative and growth-oriented team environment.
• Handle crisis management and negative social media comments with professionalism and strategic thinking.

Requirements

• 3 plus years of proven experience as a Senior Social Media Manager, with a strong portfolio showcasing successful social media campaigns and strategies.
• Proficiency in social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics, etc.).
• Deep understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective audiences.
• Strong grasp of content creation, copywriting, and visual storytelling principles, with the ability to translate brand guidelines into engaging social media content.
• Effective communication and presentation skills, capable of articulating and justifying social media strategies and decisions.
• Excellent organizational skills and the ability to thrive in a deadline-driven environment.
• Previous exposure to a creative agency setting is advantageous.