Position Title: Promotion And Media Manager
Employer: Factory
Employment: Full-Time | Permanent
Place of Work: Addis Ababa - Ethiopia
Posted date: 6 months ago
Deadline: Submission date is over
As part of our commitment to strengthening our brand identity and enhancing our media presence across local and global markets, we are seeking a talented Promotion and Media Manager to spearhead our advertising and media strategies. This individual will play a central role in shaping how AMG Holdings communicates its values, products, and achievements to a wider audience.
KEY RESPONSIBILITIES
- Develop and lead promotion and media strategies that align with AMG Holdings’ growth goals across diverse sectors.
- Plan, execute, and evaluate advertising campaigns across TV, radio, print, social media, and digital platforms.
- Manage and grow the company’s media presence, ensuring a consistent and professional brand voice.
- Supervise content creation for promotional materials, media assets, and company communications.
- Establish and maintain strong relationships with media outlets, influencers, content creators, and advertising agencies.
- Oversee social media performance and engagement metrics, adjusting strategies for optimal reach and ROI.
- Collaborate with internal teams, especially sales, PR, and core business departments, to deliver cohesive campaigns.
- Monitor media trends and industry best practices to keep the company at the forefront of innovation.
- Manage the promotional budget effectively, ensuring maximum return on investment.
QUALIFICATIONS AND COMPETENCIES
- Bachelor’s degree in Marketing, Media, journalism, advertising, Communications, or a related field (Master’s preferred).
- Minimum of 5 years of experience in advertisement and promotion, media and integrated marketing roles.
- The ideal candidate should be proficient in industry-standard audio-video editing software and related production tools.
- Proven ability to manage campaigns from concept to completion.
- Strong understanding of media planning, branding, and audience targeting.
- Hands-on experience with digital platforms, social media tools, and media buying.
- Excellent storytelling, communication, and presentation skills.
- Ability to work under pressure, manage multiple projects, and deliver measurable results.
Experience working in both B2B and B2C environments is highly desirable
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