Sr. Marketing/ Digital Marketing Expert

About the job

Company Description

MuleWave is a leading integration service provider helping businesses streamline their digital ecosystems through API development, cloud connectivity, data integration, and enterprise automation. We deliver secure, scalable, and efficient solutions to enhance productivity and accelerate digital transformation across industries such as finance, healthcare, retail, and logistics. By focusing on tailored and innovative connectivity services, MuleWave ensures businesses can communicate seamlessly across applications, platforms, and devices. Our mission is to empower organizations with AI-driven automation, cloud-based innovations, and operational efficiency to thrive in the digital era.

Role Description

This is a full-time, on-site role for a Senior Digital Marketing Expert located in Addis Ababa, Ethiopia. The Senior Digital Marketing Expert will be responsible for designing and implementing effective marketing strategies to enhance brand presence, measuring and analyzing campaign performance, optimizing marketing channels such as SEO, SEM, email, and social media, and managing marketing budgets. The role also involves conducting market research, creating targeted campaigns, and collaborating with cross-functional teams to meet organizational goals.

Qualifications

• Bachelor’s degree in Marketing, Digital Media, Business, or a related field
• Experience in digital marketing roles or agency settings and knowledge of emerging digital trends is advantageous
• Proficiency in Digital Marketing, SEO, SEM, and Social Media Marketing
• Expertise in Content Creation, Campaign Optimization, and Email Marketing
• Data analysis, a strong understanding of analytics tools, and experience with performance measurement
• Familiarity with Marketing Strategy, Brand Development, and creative problem-solving
• Exceptional communication and project management skills
• Ability to collaborate in a team-oriented environment and adapt to a dynamic workplace

Skills Required:

• Design / Art / Fashion / Media
• Computer / Software / It / Data
• Sales / Marketing / Business / Management