Smc - Social Media Content Coordinator

About the Company

At Engage Now Africa (ENA), we believe in the power of storytelling to connect, inspire, and grow. We’re a vibrant team dedicated to combating poverty and social inequality by lifting, healing, and rescuing families and communities through integrated projects in education, health, water, self-reliance, and human trafficking. We're seeking a creative powerhouse to become the voice and eyes of our brand across the digital landscape.

The Opportunity

We are seeking a dynamic and versatile Social Media Content Coordinator (SMC) to own our social media presence from concept to execution. This is not just a scheduling job—it's a hands-on creative role where you will be the architect of our visual narrative. You will be responsible for creating thumb-stopping content, building our community, and translating our brand's essence into compelling social media stories that drive engagement and growth.

Key Responsibilities:

Content Creation & Production (60%):

• Conceive, shoot, and edit high-quality, original photography and short-form video content (for Facebook, Instagram Reels, TikTok, YouTube Shorts, Stories, etc.) that aligns with ENA brand identity.
• Create daily Instagram/Facebook/Snapchat Stories featuring behind-the-scenes content, polls, Q&As, and interactive elements.
• Manage all aspects of post-production, including color correction, basic motion graphics, sound design, and copywriting for captions.
• Maintain and organize a digital asset library of all photo and video content.

Strategy & Management (30%):

• Develop and execute a proactive content calendar across platforms (Instagram, TikTok, Facebook, Pinterest, etc.).
• Schedule and publish all content using social media management tools (e.g., Later, Hootsuite, Sprout Social).
• Monitor trends, audience preferences, and competitor activity to inform content strategy.
• Track, analyze, and report on key performance metrics (engagement, reach, growth) to optimize future content.

Community & Engagement (10%):

• Serve as the frontline voice of the brand, responding to comments, messages, and user-generated content in a timely and authentic tone.
• Foster a positive and active online community.
• Collaborate with influencers, brand ambassadors, and customers to co-create and share content.

Qualifications

• A Portfolio: A strong, demonstrable portfolio showcasing original photography and video work, ideally with a focus on social media content.
• Technical Proficiency:
• Expertise in shooting with smartphones and/or DSLR/mirrorless cameras.
• Proven skill in video editing software (CapCut, Premiere Rush, Final Cut Pro, or Adobe Premiere Pro).
• Proficiency in photo editing apps (Adobe Lightroom, Photoshop, or equivalent mobile apps).
• Hands-on experience with Instagram, TikTok, Facebook, and Pinterest as business platforms.
• Creative Storytelling: An innate ability to craft a narrative through visuals and copy that resonates with a target audience.
• Copywriting: Ability to write clear, engaging, and on-brand captions and hooks.

Nice to Have:

• 2+ years of professional or intensive personal experience in social media content creation.
• Advanced knowledge of graphic design principles and tools (Canva, Adobe Express).
• Advanced understanding of social media advertising and basic analytics.
• Experience in NGO work

What We Offer:

• A creative and collaborative work environment where your ideas are valued.
• The opportunity to shape the visual identity of a growing brand.
• Competitive salary, health benefits, professional development.

Skills Required:

• Design / Art / Fashion / Media
• Sales / Marketing / Business / Management