MPESA Product Design Manager- Re-advertisement

SUMMARY

At Safaricom Ethiopia, we are a purpose-led technology company dedicated to transforming lives through digital connectivity and inclusive financial services. In under four years, we have grown to serve over 10 million customers, with our network now reaching 55% of Ethiopia’s population – a testament to our bold vision and trusted partnerships.

Guided by core values such as customer obsession, innovation, integrity, and get it done together, we are building a workplace that is dynamic, inclusive, and empowering. We believe our greatest strength lies in our people. That’s why, for two consecutive years, we have proudly earned the Top Employer Award – in recognition for our unwavering commitment to fostering a supportive, innovative, and inclusive environment to people.

Join Safaricom Ethiopia and be part of a team that is shaping the digital future of Ethiopia. Here, your work has meaning, your voice matters, and your growth is our priority. Together, we are transforming lives for a digital future.

Reporting to EHOD – M-PESA Products, the Product Designer – M-PESA will help create intuitive, user-centered experiences across M-PESA’s digital channels, including SuperApp, Mini Apps, USSD, and Web.

The role focuses on experience design, execution, collaboration, and learning, contributing to wireframes, prototypes, and UI designs that drive fintech innovation and enhance user experience.

Working closely with product squads, the designer will guide strategic design decisions on user experience to improve usability and adoption, ensuring alignment with product and business goals.

Responsibilities:

Key accountabilities and decision ownership:

• Product Design Delivery: Own end-to-end design process, including user research, wireframes, prototypes, high-fidelity UI, and design system contributions.
• Collaboration in Squads: Work closely with product managers, engineers, and researchers to support design delivery and learn cross-functional workflows.
• User Research & Testing: Participate in usability testing, help gather customer insights, and apply feedback to improve designs.
• Design Systems Contribution: Maintain and evolve M-PESA design guidelines to ensure consistency across M-PESA digital channels.
• Learning & Growth: Build skills in product design tools and methods, with learning from customer and user feedback.
• Accessibility & Inclusivity: Ensure designs remain usable and inclusive for diverse consumer segments across devices.

Key performance indicator:

• User Satisfaction Score.
• Feature Adoption Rate.
• Usability Improvement Rate.
• On‑Time Delivery.
• Incorporation of Feedback

Core Competencies, Knowledge and Experience

Business Competencies

• 2+ years of experience in product design, UI/UX, or interaction design, preferably within fintech, digital payments and mobile applications.
• Strong portfolio demonstrating user-centered design, digital product launches, and measurable impact.
• Experience designing for diverse user bases, including emerging market consumers.
• Creativity and Innovation
• Ability to turn customer or business needs into simple, usable design solutions.
• Curious to explore new design trends and apply them in practical ways.

Business Know-how

• Familiarity with mobile money, digital payments, or consumer fintech landscape.
• Understanding of user research methods and ability to translate insights into product improvements.
• Past App Design experience on design
• Appreciation of how design decisions impact user behavior and business outcomes.

Working with Change

• Comfortable working in Agile or iterative development environments.
• Open to feedback and able to adapt quickly.

Functional Competencies

• Proficiency with modern design tools (Figma, Sketch, Adobe XD, or equivalent).
• Strong skills in wireframing, prototyping, and interaction design.
• Knowledge of mobile-first and responsive design principles.
• Experience working with and contributing to design systems.
• Strong communication skills to present design concepts to stakeholders and cross-functional teams

Financial Responsibility:

• Responsible for expending OPEX within approved limits for product design session-specific activity

Must have technical/ qualifications:

• Minimum of a bachelor’s degree in business, technology, Product Design, or related fields like Interaction Design,
• Demonstration of your past design works

Desired

• Fintech background experience is highly desirable, especially in product design
• UX/UI design certifications.
• Proficiency with modern design tools (e.g., Figma, Sketch, Adobe, InVision, etc